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Free yourself from having to do it all alone

Ron Immink
5 min readNov 28, 2020

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Eelco Smith recommended Who Not How: The Formula to Achieve Bigger Goals Through Accelerating Teamwork. Eelco is the author of “The not so secret rules to the game of life”.

Focus on who

The message of the book is very straightforward. Do not focus on how you get things done. Focus on whom you want to work with to get things done. You need to become a team player. Potential is contextual and relational. Given the exponential rise in technology, information, and globalization, the world is shifting out of the mediocre and limiting the “How” model. But your ability to connect with people, learn, and collaborate is becoming increasingly valuable in today’s society. We are in a world where “Whos” — including technology — allow you faster and bigger results and more freedom than ever before.

Team

Once you know what you want to achieve, you surround you with the best team that can help you to get there. Where everyone in the team stays in their own zone of genius and create a mutual multiplier. No matter how brilliant your mind or strategy, if you’re playing a solo game, you’ll always lose out to a team.

Question

Change the question from “How do I achieve this goal?” to “Who can help me achieve this?” How would your sense of purpose expand if you…

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Ron Immink
Ron Immink

Written by Ron Immink

Father of two, strategy and innovation specialist, entreprenerd, author, speaker, business book geek, perception pionieer. See www.ronimmink.com

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