How to get 1000X impact

Ron Immink
6 min readMay 30, 2024

20–80. Exponential. Zone of genius. High-impact activities. Leverage. “10x Is Easier Than 2x: How World-Class Entrepreneurs Achieve More by Doing Less” reminds me of “Who not how

Who not how

How” is linear and slow. “Who” is non-linear, instantaneous, and exponential. Rather than viewing people or services as a “cost,” as in the transactional mindset, view it as an investment, with the possibility of 10X (10 times), 100X, or even more significant returns and change. That happens when a team gets into a flow. Combining zones of genius with shared vision (what) and understanding of context (why) does that to a project. Where the “how” is the responsibility of the right genius. Which means trust and letting go are fundamental. With a focus on results and not on effort. Personal confidence comes from making progress toward goals that are far bigger than your present capabilities.

Exponential organisations

Also, a little of “Exponential organisations”. What happens when all technologies cross-collide and digitisation, demonetisation, and dematerialisation come together at exponential speed? Linear adjustment is not going to cut it.

Other books

And maybe “What got you here won’t get you there”, “Mastery” and “The age of Superman” And definitely like “Deep work



Ron Immink

Father of two, strategy and innovation specialist, entreprenerd, author, speaker, business book geek, perception pionieer. See