Ideas, biomimicry, TRIZ, loonshots and butterflies

“Evolutionary Ideas: Unlocking ancient innovation to solve tomorrow’s challenges” got me when they mentioned biomimicry and TRIZ. Evolution is nature’s problem solver, and I do not think TRIZ receives the attention it deserves when we discuss and think about innovation. There are lots of existing patterns of problem-solving, and instead of focusing on the new shiny toys, we should at least be aware of…



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Ron Immink

Father of two, strategy and innovation specialist, entreprenerd, author, speaker, business book geek, perception pionieer. See