Meaning as the perfect agent for change

Ron Immink
6 min readNov 19, 2022

“The Power of Meaning: The true route to happiness” is a personal book, but it has a lot of lessons you can apply to business. I think it is the perfect driver for change management, innovation, leadership and creating a healthy workplace.

Happiness frenzy

In the late eighties and early nineties, several hundred studies about happiness were published each year; by 2014…

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Ron Immink

Father of two, strategy and innovation specialist, entreprenerd, author, speaker, business book geek, perception pionieer. See www.ronimmink.com