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The power of the mind

Ron Immink
11 min readJan 20, 2021

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I am intrigued by the power of the mind. I always was, I have read extensively about self-awareness, Buddhism, spirituality, hypnosis, etc. Books that I will never forget are “The Celestine Prophecy”, “The road less travelled”, and “Life and Teaching of the Masters of the Far East” and “The monk who sold his Ferrari”. But it was not mainstream business thinking for a long time.

Humanity is under threat

Going back through the blogs, we started writing about the mind when Carr wrote “The Shallows” For the first time questioning the impact of computers on our brains.

Richard Watson wrote about it “Digital vs human”. We are in danger of losing our humanity. Information overload switches off the brain. You need to remember that when you are getting you to consume your daily fix of digital candy. He calls that “transcendental self-attention”. Or “informed bewilderment”. Or “our memory erased by the mundane minutiae of our daily digital existence”. Narrowing, not broadening, of our focus. The true pancake people from “The Shallows”. Social media as an architecture of human isolation.

If you don’t control your mind, somebody else will. As explained in the science of selling. Ipredicted an arms race for your mind.

The overlap between sports, business and military

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Ron Immink
Ron Immink

Written by Ron Immink

Father of two, strategy and innovation specialist, entreprenerd, author, speaker, business book geek, perception pionieer. See www.ronimmink.com

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