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When will blockchain impact your business model?

Ron Immink
5 min readNov 26, 2024

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Every now and then, I wonder about the adoption curves of technology. I remember chairing a panel at an AR/VR conference in Dublin in 2018. And how disappointed I was with the technology. As an avid gamer, I keep on waiting for the killer application, which (in my mind) still has not arrived. And we have been waiting for 20 years now.

“Blockchain Competitive Advantage: Whether you are an entrepreneur, investor, or established company, learn how to win the battle for blockchain competitive advantage”

The same applies to blockchain. At the moment, there is quite a lot of action with Bitcoin, but the applications that enable full transparency in value and data chains, not so much. So I decided to pick up “Blockchain Competitive Advantage: Whether you are an entrepreneur, investor, or established company, learn how to win the battle for blockchain competitive advantage” to find out what I was missing.

Why Blockchain

The book begins with a bit of history, starting with virtual trading in games. And if you believe “Our Next Reality: How the AI-powered Metaverse Will Reshape the World, that type of trading will become a serious economic factor in the (near?) future. Exactly the reason they invented Bitcoin and the blockchain, the allowance for the secure and instantaneous exchange of value…

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Ron Immink
Ron Immink

Written by Ron Immink

Father of two, strategy and innovation specialist, entreprenerd, author, speaker, business book geek, perception pionieer. See www.ronimmink.com

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